Goodsnet

Goodsnet is a New Zealand–based importer and distributor supporting premium nutrition, wellness, and specialty FMCG brands from factory gate to retailer shelf — with a proven pathway to scale into Australia.

What we do

• End-to-end execution — compliance, pricing architecture, logistics, and retail execution managed under one partner
  
• Retail-ready from day one — structured for New Zealand grocery, convenience, and route trade environments
  
• Built to scale — disciplined foundations in NZ with a clear, proven expansion pathway into Australia
  

Partner With Goodsnet

Explore Our Brand Portfolio

Goodsnet works with a carefully curated portfolio of international and local brands across premium nutrition, wellness, and specialty FMCG categories.

Each brand we represent is selected through a disciplined evaluation process that considers product quality, ingredient and formulation suitability, regulatory readiness, commercial viability, and long-term relevance to the New Zealand market. We do not operate a volume-led or transactional portfolio model. Our focus is on building enduring partnerships with brand owners who are aligned on quality, compliance, and sustainable growth.

Every brand within the Goodsnet portfolio is onboarded through a structured route-to-market framework covering ingredient and label compliance, pricing and margin architecture, retail positioning, and execution planning. This ensures products are not only compliant and retailer-ready, but commercially positioned for long-term success rather than short-term distribution.

Our commercial approach is designed to balance strong brand returns with consumer affordability. By establishing clear and transparent pricing structures that separate product cost from market-specific logistics and retail variables, we enable brands to scale volume responsibly while maintaining competitive retail pricing and sustainable margins.

Goodsnet operates as an extension of our brand partners’ commercial and operational teams in-market, supporting disciplined market entry, controlled expansion, and scalable growth across grocery, convenience, and route-to-trade channels. Each brand we represent is positioned for long-term success in New Zealand, with a clear and considered pathway to scale into Australia where appropriate.

Importing & Customs Clearance

MPI-registered food importer with New Zealand Customs client code. We manage freight coordination, customs clearance, and documentation to ensure goods move efficiently and compliantly from port of export to local distribution.

Regulatory & FSANZ Compliance

Ingredient and formulation review, FSANZ assessment, nutrition information panels, and label readiness. We ensure products meet New Zealand regulatory requirements before market entry, reducing risk and rework.

Pricing & Commercial Architecture

Market-led pricing built back from sustainable retail price points. Transparent commercial frameworks that balance brand returns, retailer margin expectations, and consumer affordability.

Warehousing & Inventory Management

Structured, demand-led inventory systems including ambient and temperature-controlled storage, batch and expiry tracking, and disciplined stock rotation to protect freshness and working capital.

Distribution & Fulfilment

Nationwide distribution across grocery, convenience and forecourt, route trade, gyms, pharmacies, and specialty retail — supported by reliable service levels and scalable fulfilment.

Retail Ranging & Market Execution

Category submissions, ranging presentations, rollout planning, and in-market execution support. We position brands for long-term ranging success, not short-term promotional wins.